ProSieben

©Seven.One Entertainment Group

We love to entertain you

ProSieben

Likeable, entertaining, modern, exciting, versatile and innovative – these are the attributes that the audience ascribes to “their” ProSieben. A clear stance and plenty of space during prime time for socio-political issues make the channel relevant and provide important guidance, especially for young viewers.

  • Outstanding Blockbusters and US Series

  • Entertaining Information and docutainment

  • Large Prime-Time Shows

  • Swiss Original Formats

Age structure

Monthly HH income

Source: Mediapulse TV Data (TV Analytics), various target groups incl. guests, 2025, Mon-Sun 24h, gender distribution, age structure, TG-share-% (Rt), monthly gross HH income, all platforms, overnight +7.

Top10 Broadcasts

These 10 broadcasts achieved the highest ratings on ProSieben in the past year.

FormatRt-T | Rt-mMA-% | Pda-% | MS-%Aff (Rt)
Germany's Next Topmodel - by Heidi Klum111.79619.7125
The Voice of Germany74.05618.0104
Wer stiehlt mir die Show?61.40411.4149
Joko und Klaas gegen ProSieben53.88511.6156
Das Duell um die Welt - Team Joko gegen Team Klaas48.6979.8156
Jenke. Report. Der Traum vom schnellen Geld - Wie werde ich reich?46.8399.3140
TV total43.6247.7149
Jenke. Experiment. Nicht ohne mein Handy - Wie uns Social Media und Smartphones abhängig machen40.6037.9154
Galileo X-Plorer39.5758.1128
Experte für alles37.8317.2154

Source: Mediapulse TV Data (TV Analytics), people 15-59 incl. guests, 2025, Mon-Sun 24h, TG-share-% (Rt), MS-%, Aff (Rt), all platforms, overnight +7.

Ad Formats

Whether a classic TV Advertising spot or a special Advertising format – together we will find the ideal stage for your brand. Get inspired and discover the best Advertising opportunities.

Network
  • Rich Media Ad icon for desktop and mobile

    Story Ad

  • Online Ad Format with play button

    The Carousel

  • Online Ad Format with play button

    The Chooser

  • Online Ad Format with play button

    The CTA

  • Rich Media Ad icon for desktop and mobile

    Tilt & Touch Ad

  • Icon of a CTV spot

    TV spot

  • Vertical Video Outstream

  • Video Bumper

  • Icon of Video Instream Ad for Desktop and Mobile

    Video Instream

  • Icon of Video Native Ad for Desktop and Mobile

    Video Native Ad

  • Video Onestream

  • Video Outstream

  • Icon of Wideboard and Dynamic Head for Desktop and Mobile

    Wideboard

  • Wideboard Sticky Scroller

  • Wideboard XL

Woman with phone to ear in front of laptop.

For a successful TV advertising campaign

We support you in planning your advertising campaign

No matter what goals you are pursuing, we have the right Format for your campaign. Let us work together to find the ideal solution for you.