{"id":50912,"date":"2026-05-28T15:46:52","date_gmt":"2026-05-28T13:46:52","guid":{"rendered":"https:\/\/goldbach.com\/glossary\/sociodemographie\/"},"modified":"2026-05-28T15:46:52","modified_gmt":"2026-05-28T13:46:52","slug":"sociodemographie","status":"publish","type":"glossary","link":"https:\/\/stage.goldbach.com\/fr\/glossary\/sociodemographie\/","title":{"rendered":"Sociod\u00e9mographie"},"content":{"rendered":"<p>Terme issu de la recherche sociale et de march\u00e9, utilis\u00e9 pour d\u00e9crire et cat\u00e9goriser des personnes ou des m\u00e9nages sur la base de crit\u00e8res objectifs. 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En planification m\u00e9dia, les donn\u00e9es sociod\u00e9mographiques constituent la base de la d\u00e9finition des \u00e9chantillons et des groupes cibles (ciblage).<\/p>\n","protected":false},"author":5,"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"glossary-categories":[908,916,915,917],"glossary-tags":[],"class_list":["post-50912","glossary","type-glossary","status-publish","hentry","glossary-categories-audio","glossary-categories-online","glossary-categories-ooh","glossary-categories-tv"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Sociod\u00e9mographie - Goldbach<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/stage.goldbach.com\/fr\/glossary\/sociodemographie\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sociod\u00e9mographie\" \/>\n<meta property=\"og:description\" content=\"Terme issu de la recherche sociale et de march\u00e9, utilis\u00e9 pour d\u00e9crire et cat\u00e9goriser des personnes ou des m\u00e9nages sur la base de crit\u00e8res objectifs. 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