Archive: Studies

With Swiss Ad Impact, advertisers receive a standardized advertising impact study in addition to their usual media performance reporting.

For the seventh time, we are pleased to present the study on the usage data of our Video Networks.

Advanced TV Study: For the sixth time, Goldbach has conducted the Advanced TV Study. It shows that Advertising in the Connected TV sector is effective and engaging!

Study "Media Bias – Media usage of marketing and media professionals compared to the Swiss population"